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Marketing
Master Google Ads in one day with this instructor led training course covering search, display, shopping, YouTube and Gemini AI campaigns to drive sales, leads and traffic for your business.
This BigRock Digital Academy programme delivers an updated walkthrough of the latest Google Ads interface, including how to use Gemini AI, Asset Studio and Creator Partnerships to plan, build and manage campaigns. Every campaign type and platform feature is covered through live, practical demonstrations rather than theory alone.
Delegates will gain complete working knowledge of Google Ads and leave equipped to apply these techniques either to grow their own online business or to manage client accounts professionally. The day combines structured teaching, hands-on assignments and real account walkthroughs, making it the most comprehensive single-day Google Ads training available.
This BigRock Digital Academy instructor led training course is delivered over a single intensive day and includes:
Detailed video-style demonstrations across every campaign type. Practical assignments and practice questions to embed learning. Downloadable resources covering each major Google Ads feature. Access to the BigRock Digital Academy delegate forum and follow-up Q&A support. Certificate of completion on finishing the course.
Here’s a detailed breakdown of what you’ll learn in this beginner Google Advertising course:
There are no formal prerequisites for this course. Anyone with a website, blog or social media presence can use Google Ads to promote their business. Delegates need only a laptop, desktop, tablet or smartphone with an internet connection to follow along. The course is structured to suit complete beginners as well as marketers wanting to upskill on the latest interface and AI features.
Entrepreneurs launching a new business who need to attract their first customers quickly. Existing business owners wanting to test Google Ads to boost sales and online visibility. PPC professionals looking to refresh their skills and stay current with the latest Google Ads features, including Gemini AI. Young marketers entering the digital marketing industry who need a thorough grounding in the platform. In-house marketing staff taking on responsibility for paid search and display campaigns for the first time.
This one-day BigRock Digital Academy instructor led training course delivers a complete, practical grounding in Google Ads, from foundational concepts through to advanced campaign types, automation and AI-driven management with Gemini. Delegates work through every major campaign format, including search, display, shopping, YouTube, Performance Max, Demand Gen and app campaigns, alongside conversion tracking, remarketing, Asset Studio and reporting. By the end of the day, attendees will be confident creating, managing and optimising Google Ads campaigns either for their own ventures or on behalf of clients, with a clear pathway towards Google Skillshop certification.
Peter Meehan is a Google Ads expert with over 11 years of experience helping businesses maximise their online advertising success.
Having worked with a diverse range of clients across multiple industries, he has a deep understanding of campaign strategy, audience targeting, and performance optimisation.
Claire Youd
Both course content and instructor knowledge is exceptional – fresh, engaging and relevant. The ongoing support that Big Rock Designs provides is a real plus. I plan to attend future courses and would recommend other do too!
Joanne Doherty
Although my Photoshop knowledge was very limited, I found the organised sessions very easy to follow and I was over the moon at the amount I had learned. I’m looking forward to putting it all into practice in the coming months ahead.
Lorna McGivern
As someone who has attended numerous digital workshops and training I can honestly say Big Rock Academy’s introduction to Photoshop was the best I’ve ever experienced. They excelled in teaching us the logic behind the main tools in a very easy to understand way.
Rachael Weir
I just completed the Advanced Photoshop course at Big Rock Academy and I’m extremely pleased with what I’ve learnt. I now feel equipped to put it into practice in my job. I had a great teacher and I was able to really get to grasps with the software very quickly.
Live, instructor-led training in graphic design, marketing & video production.
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